Many wholesalers find themselves stuck in a cycle that feels impossible to escape. They’re closing multiple deals each month, generating impressive incomes, yet sacrificing their personal lives in the process. Long days, seven-day workweeks, and endless stress weren’t the lifestyle they signed up for—but it’s the reality they now face.
If you feel like you’ve built an all-consuming job instead of the freedom-filled business you imagined, you’re not alone. The good news? There’s a way to change it.
Why Did You Start Wholesaling in the First Place?
When you first started your wholesaling journey, your reasons were likely tied to freedom. Whether it was financial independence, a flexible schedule, or more time with family, most wholesalers share the same motivations.
Fast forward to today, and the reality may look anything but free. Working 18-hour days, stuck in the grind, and constantly feeling like there’s more to do can feel defeating. What you’ve unknowingly created isn’t a business; it’s two full-time jobs.
But here’s the thing: it doesn’t have to be this way.
The Power of Stepping Back
The first step to building a sustainable wholesaling business is stepping back to evaluate your priorities. You’ve gained skills, experience, and knowledge, and now it’s time to see those assets as your leverage.
Many wholesalers fall into a scarcity mindset, believing that working with others means losing. The fear of collaboration—or the idea that sharing information will hurt your business—can keep you stuck. But the truth is, collaboration can unlock the freedom you’ve been chasing.
Recognizing the worth of your expertise and moving beyond the mindset of scarcity is critical to breaking free from the hustle.
Partnering for Growth
As a wholesaler, you don’t have to do everything. In fact, trying to own every part of the process can hold you back. Partnering with the right people can help you focus on your strengths while someone else handles what you struggle with.
Take my personal experience as an example. When I started, I excelled in marketing and securing contracts but struggled with dispositions and buyers. Enter John Soucy. He had a solid buyers list and strong systems for disposing of contracts. When I partnered with him, we created a mutually beneficial arrangement. I brought deals to the table, he sold them, and we split the profits.
This partnership kept my business alive during its first year. John’s expertise closed my gaps, letting me focus on what I did best. This is the type of collaboration every wholesaler should aim for.
How to Approach Advanced Wholesalers
If you’re a new or intermediate wholesaler, find seasoned investors to partner with. But don’t show up empty-handed. Advanced wholesalers are often pressed for time, so they won’t waste it with someone who isn’t prepared.
Here’s how you can bring value:
- Invest in Marketing: Show you’re serious by generating leads. Whether through cold calling or paid ads, create a steady stream of opportunities.
- Be Transparent About Your Gaps: If you’re great at marketing but struggle with closing deals, say so. Be upfront about where you need help.
- Offer a Win-Win Scenario: Show potential partners how working with you benefits both sides. For example, offer to split profits on deals they help close.
By approaching advanced wholesalers with value, you’ll stand out and open doors to mentorship and partnerships.
Be Cautious of One-Sided Relationships
Not every wholesaler you meet will be the right partner. Some people will gladly take your leads and resources without helping you grow in return. These one-sided relationships won’t build the sustainable business you’re aiming for.
Look for partners with an abundance mindset—those who want to see you succeed and are willing to invest time and effort into helping you learn. True partnerships are built on mutual benefit and respect, not short-term gains.
What Is Co-Wholesaling, and Is It Right for You?
Co-wholesaling is the process of partnering with another wholesaler to complete deals together. Instead of trying to master every step on your own, you divide responsibilities based on each person’s strengths.
For example:
- One partner focuses on securing contracts.
- The other handles dispositions and buyers.
- Profits are split based on the work contributed.
This model works especially well for intermediate wholesalers. If you’re closing deals but don’t want to hire a massive team, co-wholesaling offers a way to scale without overburdening yourself.
Avoid the Scarcity Mindset
Many wholesalers get trapped by the idea that helping others is a risk. They worry that by sharing resources or knowledge, they’ll create competition. This scarcity mindset limits your potential to grow.
Instead, focus on collaboration. The people entering the industry aren’t your competitors—they’re your potential partners. By helping them grow, you create a cycle of mutual success.
Attend Real Estate Investor Association (REIA) meetups, introduce yourself, and build genuine connections. Share advice, offer a helping hand, and see how partnerships can lead to long-term wins.
Adding Value as a New Wholesaler
If you’re new to wholesaling, you may feel like you have nothing to offer advanced investors. That’s not true. Adding value starts with demonstrating effort and readiness:
- Generate leads consistently through your marketing efforts.
- Show initiative by learning the basics of real estate investing.
- Come prepared when you approach potential mentors or partners.
The goal is to demonstrate that you’re not wasting anyone’s time. Show you’re serious, willing to learn, and committed to providing value from day one.
Building Better Partnerships
Good partnerships are the backbone of sustainable success in wholesaling. To identify the right people to work with, pay attention to their mindset and intentions:
- Seek Abundance-Minded People: Look for those willing to teach, collaborate, and celebrate mutual wins.
- Avoid One-Sided Deals: Be wary of anyone who only takes without giving back.
- Evaluate Communication: Build relationships with partners who are transparent and honest.
Ultimately, co-wholesaling is about creating a win-win situation where both parties grow stronger together.
Conclusion
Real estate wholesaling doesn’t have to mean sacrificing your time, health, and freedom. By stepping back, collaborating strategically, and focusing on partnerships, you can scale your business without losing control of your life.
Take the time to evaluate where you’re stuck, identify your strengths, and find partners to fill your gaps. Whether you’re new or experienced, the path forward is about collaboration, not hustling alone.
Ready to take the next step? Check out resources like the Propelio Academy, which offers free step-by-step content to help you refine your skills and grow your business. Don’t let the grind run your life—take back control and build the lifestyle you envisioned when starting this journey.
